Looking for a freelance graphic designer in Singapore for your next project? Choosing one can be difficult and tedious because there are so many of them. Find out how to select one based on these factors that we will discuss in this blog post.
1) PortfolioA portfolio of a graphic designer can help you determine whether you should hire the designer. When you are viewing their portfolio, you can roughly tell what is their main style and whether they are suitable to your current project requirements. For example, if you see a portfolio that has majority in black and dull colors, you don’t really want to hire this person for a project that targets kids because usually kids like vivid and colourful graphics that appeal visually. On the other hand, if your target audience is for a fashion industry then black and dull colors may appeal the customers of fashion since it may portray an artistic appeal. The type of customers in a portfolio is also an indicator of the graphic designer’s experience. If they have done a logo or brochure design for a restaurant and if you have a project for a restaurant, there is a high chance of you choosing this designer as he has the experience and delivered a finished project. This gives you confidence as there is a low probability that this project is about to fail.
2) CostWhen you have received a quote from a graphic designer, there are a few things to keep in mind. One is you pay for what you get. If you would like to buy Salvator Mundi painting by Leonardo da vinci, it will be $450.3 million. For that price, you get a very rare painting. The point is you have to pay if you want to have quality, originality and service. If you have to pick between 2 logo designers, one that has an impressive portfolio and charges $500 for a design and another that has an average portfolio that charges $200 who would you choose? It really depends. If your target audience of that graphic is detailed oriented and very picky, i would suggest you pick the $500 to save you from trouble from your customers. If you have a target audience where graphics affect their buying decision, then go for the $200. How do i know if my target audience will be influenced by graphics? Some industries that are influenced by graphics
- real estate/property agents
- luxury cars
- interior design
- steel production
- ship maintenance
- aircon servicing